Jim Crider, CFP®
Founder & CEO · Intentional Living FP
New Braunfels, Texas · Serving clients nationwide
I'm a husband, dad of four, and a CERTIFIED FINANCIAL PLANNER™. I founded Intentional Living FP because I believe money is simply a resource to help you live the life you want — and I wanted to build a firm that operates that way. My job, in its simplest terms, is to live anywhere and everywhere your life and your money intersect — to serve as a guide through the big decisions, the complicated ones, and the ones you didn't even know were coming.
What I Do
I work with individuals and families whose financial lives have enough moving parts that comprehensive planning brings real value. I'm less concerned with a specific dollar amount and more interested in whether you have the kind of financial complexity — income sources, business interests, real estate, tax situations, estate needs — where working together would make a meaningful difference. I don't just manage investments. I build comprehensive financial plans that start with what you value most and work backward from there.
Learn about our planning process →How I Think About Planning
Every client relationship starts with three questions that have nothing to do with money. I want to know who you are before I look at your balance sheet. From there, we build a Statement of Financial Purpose — a sentence that captures what your money is for. That statement becomes the filter for every decision that follows. The plan itself isn't a 50-page binder. It's a clear, simple document with specific action items. And then we actually do the work together — through focused sprints, proactive meetings, and constant availability.
See real examples in our case studies →Credentials & Affiliations
- CERTIFIED FINANCIAL PLANNER™ (CFP®)
- Member of NAPFA
- Member of XY Planning Network
- Member of Fee-Only Network
- Host, The Intentional Living Podcast
- Speaker, Bitcoin Conference 2025 — Las Vegas
- Speaker, Bitcoin Conference — Amsterdam, November 2025
Featured In
Jim was quoted in U.S. News & World Report offering a bull-and-bear analysis of a major rideshare stock.
Jim was recently quoted in The Daily Upside on starting retirement planning with a Statement of Financial Purpose — one sentence that captures what the money is actually for — rather than withdrawal math.
Jim was recently quoted in Wealthtender on why accurate financial advice can still be the wrong advice for you.
Jim was featured in CNBC on building financial decisions around your ‘why’ — the Values → Goals → Decisions → Actions framework.
Jim has been quoted in CBS News MoneyWatch on savings, CDs, and interest rates.
Jim was featured in Financial Advisor Magazine on families using Bitcoin as a college-savings alternative to the 529 plan.
Publications
Podcasts & Shows
- Bitcoin Fundamentals with Preston Pysh — BTC176
- Millennial Investing — Bitcoin & Financial Independence
- Millennial Investing — What Is Money?
- Blue Collar Bitcoin — "The Black Sheep of Financial Planning"
- The Brett Snodgrass Podcast (Iron Deep)
- Good Egg Investments
- Steve Sanduski — "Combining Life Planning and Bitcoin"
- Elements Financial Planning
- BTC Sessions — "Why Are We Bullish"
- Redeemed Legion Podcast — Faith, Finance, and Bitcoin
- Money and Mortgages Podcast
- Couple-preneurs Show
- The Block Reward Podcast
The Podcast
Cade Grimm and I co-host The Intentional Living Podcast — conversations about money, values, and the decisions that shape the lives of the families we serve. New episodes regularly.
Browse all episodes →Outside the Office
I live in New Braunfels, Texas with my wife Kendra and our four kids — Atticus, Asher, Arlo, and Adeleine. When I'm not building financial plans, you'll find me spending time with my family, reading, or on a family adventure.
Let's Talk
If you found me through a podcast, a conference, an article, or a friend — I'd love to hear from you. The first step is always a 15-minute conversation. No pitch, no pressure — just a real conversation about what's going on in your financial life and whether I can help.
Because I work with a limited number of clients, I'm selective about who I take on — not because I'm exclusive, but because every client deserves my full attention. If we're not the right fit, I'll tell you — and I'll help you find someone who is.
Fee-only fiduciary · No commissions · Always on your side of the table